Developing your personal brand is a great way to help you improve your career prospects. Your personal brand is the way in which you present and market yourself to others, from friends and family to clients and colleagues. Building up a positive reputation will help you appear more attractive to an employer and increase your employment opportunities. Here are 9 ways to improve your personal brand and give your career a boost…

Expand your network

The best way to get your name out there and boost your reputation is to network! Connecting with other professionals at seminars and conferences, reaching out to people online and simply introducing yourself at family and friend’s events can help to significantly boost your personal brand. The bigger your network the better your career prospects!

Join social media

Having an online presence can really help to improve your personal brand. LinkedIn is a great professional platform that allows you to connect and network with industry experts as well as create a professional profile to introduce yourself to other businesses and showcase your skills and experiences.

Review your online presence

It’s important that the information about you online presents you in a positive light and any content you post won’t harm your reputation. Review your social media accounts and check that you’re not tagged in any inappropriate images, that your profiles shows off your current achievements and ensure you’re not posting anything others may find offensive.

Keep learning and developing

Continue to expand your knowledge and skill set to improve your prospects. Taking part in a course, attending a seminar or simply carrying out some research at home can help you to keep up-to-date with any new industry developments. Staying up-to-date will help you adapt your approach at work and ensure your job applications stay relevant.

Keep your CV up to date

If you’ve got a CV online or you’re planning on submitting it to an employer, make sure it contains any new skills and experiences. Out of date information can leave big gaps in your employment history and harm your application.  

Maintain a good reputation at work

Communicating well with colleagues and completing work to a high quality will help you present a positive brand at work and improve your overall reputation with clients.

Be active

Although a social media presence is a great first step to boosting your professional reputation, staying active and regularly posting relevant news and information will show other professionals that you’re up-to-date with industry developments and help you to appear more attractive to prospective employers.

Be polite and professional in interviews

Whether you get the job or not an interview is a great opportunity to improve your personal brand. Remember, just because you don’t get the job doesn’t mean you won’t be considered for another role further down the line. Make sure you’re polite, friendly and dress professionally to give a great first impression and boost your brand.

Be yourself

It’s really important to be yourself. Let your personality shine through in business meetings, seminars and job applications to help you to stand out!

Are you looking to give your career a boost? Register your CV online today!